"Ubuntu One" name creates confusion

Bug #375345 reported by Tony Yarusso
346
This bug affects 35 people
Affects Status Importance Assigned to Milestone
Ubuntu One Servers
Won't Fix
Undecided
Elliot Murphy
Ubuntu
Won't Fix
Medium
Unassigned

Bug Description

The usage of the word Ubuntu in the context of "Ubuntu One" is inconsistent with the Trademark Policy outlined at http://www.ubuntu.com/aboutus/trademarkpolicy

Specifically of note are the following:

"The objective of the Ubuntu trademark policy is to encourage widespread use of the Ubuntu trademarks by the Ubuntu community while controlling that use in order to avoid confusion on the part of Ubuntu users and the general public, to maintain the value of the image and reputation of the trademarks and to protect them from inappropriate or unauthorised use."
The danger of confusion among users and the general public about whether this new service is part of or associated with Ubuntu is extremely high.

"there is no commercial intent behind the use"
The service has clear and stated commercial intent.

"what you are referring to is in fact Ubuntu. If someone is confused into thinking that what isn't Ubuntu is in fact Ubuntu, you are probably doing something wrong"
The service is not Ubuntu and has no association with Ubuntu as a product or community. It merely runs on and works with Ubuntu, on equal footing with other applications like Apache, Firefox, or an Ubuntu user's blog.

"there is no suggestion (through words or appearance) that your project is approved, sponsored, or affiliated with Ubuntu or its related projects unless it actually has been approved by and is accountable to the Ubuntu Community Council"
I am not aware of any such approval or even discussion by the Community Council at this time.

"If you are producing new software which is intended for use with or on Ubuntu, you may use the Trademark in a way which indicates the intent of your product. For example, if you are developing a system management tool for Ubuntu, acceptable project titles would be "System Management for Ubuntu" or "Ubuntu Based Systems Management". We would strongly discourage, and likely would consider to be problematic, a name such as UbuntuMan, Ubuntu Management, ManBuntu, etc. Furthermore, you may not use the Trademarks in a way which implies an endorsement where that doesn't exist, or which attempts to unfairly or confusingly capitalise on the goodwill or brand of the project."
The service clearly falls under the latter list of examples similar to UbuntuMan, and as such is named unacceptably. Furthermore it appears to be attempting to capitalize on the brand, which is similarly explicitly prohibited.

Proposed fix:
Rename the service to not include the words "UBUNTU, KUBUNTU, EDUBUNTU, and XUBUNTU" nor "any mark ending with the letters UBUNTU or BUNTU", or in an acceptably non-ambiguous manner such as "Cloud Storage Solution for Ubuntu".

visibility: private → public
Revision history for this message
William Grant (wgrant) wrote :

While Canonical Ltd. clearly cannot violate the Ubuntu trademark in a legal sense, it is in very bad taste to use it in a way that is forbidden by the trademark policy that all other parties must follow.

There is enough confusion already that services such as Launchpad and Landscape are developed by and strongly related to the Ubuntu community. Creating another such service - but this time with 'Ubuntu' in the name, reinforcing those incorrect ideas - is not a good idea.

Revision history for this message
Jane Silber (silbs) wrote :

Hi -

Canonical owns the Ubuntu trademark and licenses it in a way that we think best serves the project. Sometimes that includes commercial use, both by Canonical and by other companies. That's a natural part of protecting the mark and ensuring the health of the project. We also license it in a way that allows the Ubuntu community quite a lot of freedom, and the trademark policy attempts to lay out those use cases. I don't think there is anything untoward in the use of the mark in Ubuntu One.

cheers,
Jane

Revision history for this message
Tony Yarusso (tonyyarusso) wrote :

Given that the treatment given to Ubuntu One is vastly different than what would be given to any similar project developed by a third party, this very much appears to be a licensing of the mark in a way that best serves Canonical, rather than best serves the project. The blurring of the line between Ubuntu and Canonical is a key concern here, as otherwise this seems to strongly go against the line of the Ubuntu Promise which reads "Ubuntu will always be free of charge, including enterprise releases and security updates." If there exist things that are proprietary in code and commercial in cost, yet marketed as Ubuntu, then those things constitute a separate, for-pay-only "enterprise" version of Ubuntu, which is of course not acceptable to the Ubuntu community. While in legal terms as the controller of the Ubuntu mark Canonical can get away with such things in court, doing so is a violation of the community's trust in it to protect that mark on their behalf, and degrades the value of the Ubuntu name.

Elliot Murphy (statik)
Changed in ubunet:
status: New → Won't Fix
Revision history for this message
Corey Burger (corey.burger) wrote :

Sorry, but I am going to agree with Tony here. Ubuntu is clearly associated with an operating system that based on Linux (and related technologies) that is 99% free software. The current use of Ubuntu is largely by LoCo teams promoting said operating system. There is also use by commercial interests promoting their software as running on Ubuntu or as selling computers running Ubuntu. Both of these latter uses are descriptive and explicitly allowed under most copyright law.

Ubuntu One is completely at a tangent to that. It is a service that can be used in Ubuntu. If we are going to tie Ubuntu into Ubuntu One, then we are violating our own stated promise of keeping Ubuntu all free software.

So basically, yes, Canonical owns the Ubuntu trademark. However, it is accountable to the larger Ubuntu community for use of that trademark and I think this use violates that trust and accountability.

Changed in ubunet:
status: Won't Fix → New
Revision history for this message
John Lenton (chipaca) wrote :

Where did you get the impression that "we are going to tie Ubuntu into Ubuntu One"?

Revision history for this message
Corey Burger (corey.burger) wrote :

We could start with the name. But for more facts, we can have:

"Seamless integration with your Ubuntu based computer" - this means you are going to be installing the client by default.

or how about this Oreilly talk: http://en.oreilly.com/oscon2009/public/schedule/detail/8843

Basically, UbuntuOne is useless with deep Ubuntu integration.

Revision history for this message
Corey Burger (corey.burger) wrote :

I should also mention there are two directly related instances that matter here:

1. Canonical created Landscape, which is a similar sort of service. It too has an open client with a closed source server side. It is explicitly not Ubuntu Landscape, it is just Landscape

2. The service now known as buntfu.com, which is a service that allows people to list PCs running Ubuntu used to use the tag "computers for human beings" and was told to stop by Canonical

As a way forward, I suggest the following:

1. Change UbuntuOne to Ubunet. It neatly avoids the issue of violating teh spirit of the trademark, while still being clearly associated with ubuntu (ala buntfu)
2. change Ubuntuone.com to have two links, one to ubuntu.com and one to ubunet.com, much like the Mozilla people did with Firefox.com for a long while.

Revision history for this message
David D Lowe (flimm) wrote :

Just the company name "Canonical" is enough to associate the product with Ubuntu anyway. Why not call it "Canonical One"? That way, you're advertising the company too.
According to canonical.com, "Our distribution Ubuntu is a community developed and supported project." But exactly how is the community involved in Ubuntu One? How does Ubuntu One meet the Ubuntu philosophy? How is this project more worthy of the trademark then community driven U-lite, which was forced to change its name from UbuntuLite?

Elliot Murphy (statik)
Changed in ubunet:
status: New → Won't Fix
Revision history for this message
Corey Burger (corey.burger) wrote :

Elliot, since you persist on closing this bug without discussion, I am reopening and assigning it to the Community Council.

Changed in ubunet:
assignee: nobody → Ubuntu Community Council (communitycouncil)
status: Won't Fix → New
Revision history for this message
michael thompson (michaeldt) wrote :

The reasons listed in the description above are all quoted from the section:

"Permitted Use

Certain usages of the Trademarks are fine and no specific permission from us is needed. "

However, the trademark policy also makes provision for commercial uses not covered by the usages covered under that section. Hence the policy indeed does make provision for the use of the Ubuntu trademark in Ubuntu One.

As an aside, Canonical are financial supporters of Ubuntu and own the trademark. Associating their service with Ubuntu lends a sense of familiarity to the product more than the Canonical trademark would. This project would allow canonical to generate income which ultimately supports the development of Ubuntu. If Ubuntu were a free standing project with no financial support from Canonical then I could understand the desire to not associate Ubuntu One with Ubuntu, however, as far as I am aware that is not the case.

Revision history for this message
Corey Burger (corey.burger) wrote :

The issue is that this use requires a trademark exemption (in my view) and the person that grants that exemption is Canonical. Who then grant it to Canonical...

Revision history for this message
Tim Cole (tcole) wrote :

Without taking sides, I think this is something we do need to reach a consensus with the Community Council about.

Revision history for this message
Jono Bacon (jonobacon) wrote :

I see this bug as invalid for a few reasons:

 * Ubuntu One cannot infringe the Ubuntu Trademark Policy when Canonical is the rights holder. The Trademark Policy is provided to license the marks out to a range of groups, teams and users in a way that is flexible yet affords the protection of the mark, which is important to us all. Ubuntu One is a Canonical driven project and product and as Canonical is the rights holder, there is infringement of the policy.

 * Secondly, Corey, you assigned this to the Community Council (yet didn't raise this as a topic on https://wiki.ubuntu.com/CommunityCouncilAgenda). The Community Council is the wrong place to raise trademark issues: you should instead contact <email address hidden>. If you wish to raise an issue over the Ubuntu One's inclusion in Ubuntu, then this is a topic for the Technical Board and you can raise it at https://wiki.ubuntu.com/TechnicalBoardAgenda.

Revision history for this message
William Grant (wgrant) wrote : [Bug 375345] Re: "Ubuntu One" name infringes on Ubuntu trademark policy and creates confusion

On Tue, 2009-05-12 at 22:13 +0000, Tim Cole wrote:
> Without taking sides, I think this is something we do need to reach a
> consensus with the Community Council about.

Unfortunately, most of the CC seems to have expired four days ago, and
no appointment or election of replacements has been seen.

--
William Grant

Revision history for this message
Elliot Murphy (statik) wrote : Re: "Ubuntu One" name infringes on Ubuntu trademark policy and creates confusion

I appreciate that people have opinions about the trademark, and I welcome people to talk about them and bring them up in the appropriate forums. We're using this bugtracker to track our ongoing work on the project, and I'd like to keep it reserved for keeping track of features, tasks, changes, etc. It's fine that this was reported as a bug initially, it was commented on, and I am now closing it.

Changed in ubunet:
assignee: Ubuntu Community Council (communitycouncil) → nobody
status: New → Won't Fix
Revision history for this message
Corey Burger (corey.burger) wrote :

Jono,

Do you not see a conflict of interest with Canonical granting itself rights to Ubuntu for whatever reason? No other company has the right to do that without Canonical stepping in. Even companies that have invested considerable money in Ubuntu, such as Dell, HP, etc. (yes, Dell et al use Ubuntu, but in a descriptive sense, not to launch a minorly related product)

I am going to escalate directly to the technical board because <email address hidden> goes to a Canonical employee, who is then ina conflict of interest.

Revision history for this message
Jono Bacon (jonobacon) wrote :

Corey: the filed bug here is not whether you see a "conflict of interest": the topic is whether "Ubuntu One" infringes the Trademark Policy, which is doesn't. "Ubuntu One" is a commercial service, and as per the published policy at http://www.ubuntu.com/aboutus/trademarkpolicy :

----

Permission from us is necessary to use any of the Trademarks under any circumstances other than those specifically permitted above. These include:

 * Any commercial use.
 * Use on or in relation to a software product that includes or is built on top of a product supplied by us, if there is any commercial intent associated with that product.
 * Use in a domain name or URL.
 * Use for merchandising purposes, e.g. on t-shirts and the like.
 * Use of a name which includes the letters BUNTU in relation to computer hardware or software.
 * Services relating to any of the above.

----

As Elliot recommends, discussion of this topic outside the realm of this bug should be taken elsewhere.

Revision history for this message
William Grant (wgrant) wrote :

Jono, I don't see your point - Ubuntu One falls afoul of most of those points, and "Permission from us" is the part that is a conflict of interest. Canonical cannot impartially decide to grant itself the ability to use the trademark.

Revision history for this message
William Grant (wgrant) wrote :

I am also pretty sure that the conflict of interest is exactly what Tony had in mind when he filed this bug, so the discussion is in scope of this bug (even if it shouldn't be filed as one).

Revision history for this message
Jono Bacon (jonobacon) wrote :

William:

"Jono, I don't see your point - Ubuntu One falls afoul of most of those points, and "Permission from us" is the part that is a conflict of interest. Canonical cannot impartially decide to grant itself the ability to use the trademark".

Yes it can, as it is the owner of the Trademark. Canonical is well within its rights to allow any commercial vendor (Canonical or otherwise) use of the Trademark, and the policy is clear in this.

The question as to whether it is reasonable for "Ubuntu One" to have this permission is entirely subjective to your own views, but fundamentally there has been no infringement of the trademark policy.

Revision history for this message
William Grant (wgrant) wrote :

Canonical is well within its legal rights, yes, but it is by no means impartial. Canonical is also well within its rights to relicense bzr under a proprietary license (contributors entrust Canonical with their copyright), or close off Ubuntu from community developers. But there is obviously an expectation by the rest of the community that Canonical won't do either of those things. The same sort of expectation very probably applies to use of its power in granting trademark exemptions - some rights can be legally exercised, but would violate the trust that the Ubuntu community places in Canonical.

Revision history for this message
Corey Burger (corey.burger) wrote :

I should have changed the bug report title, because, yes Jono, you are completely correct legally. There are two issues here:

1. Canonical is apparently marketing a service that is only tangently related to Ubuntu and is using the Ubuntu trademark to promote a non-free service
2. Canonical granted itself the right to do so, as owner of the trademark

Both need to be addressed by somebody that is not Canonical, whether that be the Tech Board or the CC

Revision history for this message
Jono Bacon (jonobacon) wrote :

Ok, thanks for the input chaps. I think its reasonable to consider this specific bug report closed after the discussion. Wider discussion of the topic is more appropriate elsewhere.

Revision history for this message
Mike Basinger (mike.basinger) wrote :

I would suggest maybe a session at UDS on this. I would encourage people continuing this discussion on the Ubuntu Forums, which serves as a better discussion platform that Launchpad.

Revision history for this message
Jonathan Jesse (jjesse) wrote :

I agree with the comments that Corey made regarding this bug. From what I've heard Ubuntu One will integrate with Ubuntu Contacts or whatever and will be deeply integrated into the OS. How is this different then Azure and Mesh from Microsoft? Azure is the cloud platform and Mesh is what Ubuntu One is copying.

The question is will not running Ubuntu One degrade the performance of Ubuntu? Also will it be Kubuntu One or Xubuntu One? Or will there be Ubuntu One for KDE?

I would argue for a namechange

Revision history for this message
William Grant (wgrant) wrote :

I'm not aware of any forum (mailing list, IRC channel, or web forum) in which this discussion is appropriate - there is nothing project-wide AFAICT. All three would be useful.

Revision history for this message
Matthew East (mdke) wrote :

Actually, I don't really think this is an issue for the Technical Board. It's not a technical aspect of the distribution at all. To the extent that the Ubuntu Community has any way of getting its point across to Canonical, I think this is a discussion suited to the Community Council, because it's essentially a moral and philosophical discussion.

I'm biased though, of course.

Revision history for this message
William Grant (wgrant) wrote : Re: [Bug 375345] Re: "Ubuntu One" name infringes on Ubuntu trademark policy and creates confusion

On Wed, 2009-05-13 at 08:13 +0000, Matthew East wrote:
> Actually, I don't really think this is an issue for the Technical Board.
> It's not a technical aspect of the distribution at all. To the extent
> that the Ubuntu Community has any way of getting its point across to
> Canonical, I think this is a discussion suited to the Community Council,
> because it's essentially a moral and philosophical discussion.
>
> I'm biased though, of course.

I fully agree with you - it doesn't seem like a TB matter. It was
suggested that the TB was appropriate for contesting the inclusion of
the Ubuntu One client by default (not that it has happened yet), but the
CC certainly seems more appropriate for the trademark issue. The
trademark policy even mentions that the CC is the arbitrator in some
circumstances.

--
William Grant

Revision history for this message
Vadim Peretokin (vperetokin) wrote : Re: "Ubuntu One" name infringes on Ubuntu trademark policy and creates confusion

Why must people work so hard to make other lives harder?

UbuntuOne is a service -for Ubuntu-.

Revision history for this message
Matt Lee (mattl) wrote :

One (no pun intended) could also wonder why a free software project like Ubuntu is creating further proprietary web applications. We have already seen that much of Launchpad, including the code-hosting part, will now not be released as free software, and now free software users are being encouraged to sign up for a data silo.

Why is Ubuntu One (and Launchpad for that matter) not being released in a way that would adhere to the Franklin Street Statement? http://autonomo.us/2008/07/franklin-street-statement/

Services like http://identi.ca and http://libre.fm have shown that free software users will embrace free network services with abundance.

Matt Lee
Founder, Libre.fm
http://libre.fm/

Revision history for this message
Paul Sladen (sladen) wrote :

Needs Info + raised at:

  https://wiki.ubuntu.com/CommunityCouncilAgenda

on the basis that incorporation of the complete mark "Ubuntu" causes confusion.

Changed in ubunet:
status: Won't Fix → Incomplete
Paul Sladen (sladen)
summary: - "Ubuntu One" name infringes on Ubuntu trademark policy and creates
- confusion
+ "Ubuntu One" name creates confusion
Revision history for this message
Zubin (zparihar) wrote :

Rename it to UbuOne

Revision history for this message
Michael R. Bernstein (webmaven) wrote :

I have a question of precedent:

Has Canonical previously granted (or refused) a commercial license to the Ubuntu trademark for any other non-Canonical commercial services?

Revision history for this message
hills (hills) wrote :

First thing that I thought when I saw "Ubuntu One" name was that one another flavor of Ubuntu was developed, just like "Ubunt Studio", "Ubuntu JeOS", "Ubuntu MID Edition", "Ubuntu Netbook Remix" and the like. This name is presumably really confusing.

Revision history for this message
Tom Arnold (g0tt) wrote :

I still think this is a valid bug. It may not be technical, but it sure it a logical bug.

Or just change the Ubuntu promise to:
Ubuntu will always be free of charge ( unless it has One, Two, Premium, Advanced etc. attached to the name.)

Let's be honest.

Revision history for this message
xconsole (sudheera-xconsole) wrote :

"Ubuntu One" name creates confusion.??
If you take a few seconds and read the description on the web page you would understand it's an online storage service for ubuntu systems.

Also the trademark owner has the right to use the trademark for their products and services, so there's no violation of trademark policy here.

------

BTW for all the people who are trying to make this a Free Software vs. proprietary software issue, pls don't try to create confusion trying to promote your own agenda.

Although it would be nice to have the source code to all those great web-apps that are being used in some of the popular services around the Internet (so you can host your own service?), but for the people who are using the hosted (on other people's HW/SW) services it doesn't ensure any of the freedoms that Free Software provides.

It's one thing to demand for Free Software drivers for a piece of hardware you bought but demanding for the source code for an online service you are using just don't make sense.

** Only thing I care about about is that Ubuntu won't force this on everybody and I can easily pull everything from this back to my web-dav based backup server if I'm not satisfied with the service.

Revision history for this message
benholroyd (ben-holroyd-1) wrote :

ive started a discussion on ubuntu forums

http://ubuntuforums.org/showthread.php?t=1158876

Revision history for this message
Reynaldo Horsford (reynaldo-horsford) wrote :

Ubuntu is free and always will be free. UBUNTU, that is. A fully functioning OS, free of charge. Ubuntu One is an optional service provided by Canonical. In no way is it mandatory or tied into the OS in such a way as to cripple your experience should you opt not to use it. lets not get ridiculous people.

Your fluffy ideals do not pay the salaries of Canonicals hard working employees.

Revision history for this message
jens (jens-joseph) wrote :

If it should be really a cloud service, what's thinking about "Canonical Cloud" (or shorter "CC")

Revision history for this message
Ian Murdock (imurdock) wrote :
Revision history for this message
vestenthalero (vestenthalero) wrote :

I fully agree with "Reynaldo Horsford". It was obvious Canioncial was going to try to earn money with the trademarke "Ubuntu" one day. You don't register a trademark without any reason.

Revision history for this message
Corey Burger (corey.burger) wrote :

I might point out to vestentharlero and Reynaldo Horsford that this issue does not revolve around Canonical making money off the Ubuntu trademark. They already do, via services for the distro itself. The issue at hand is that the Ubuntu trademark is being used on a proprietary service and that Canonical is able to grant itself use of the trademark for whatever purpose, something no other company or individual has the ability to do. As for the "they have invested lots, so they can do this" argument, what then prevents Dell or myself from launching a proprietary service? Both Dell and myself have invested plenty in the Ubuntu project.

Revision history for this message
Neal McBurnett (nealmcb) wrote :

For some background on what this service is and what it might become, see this good article in Ars Technica:

 http://arstechnica.com/open-source/news/2009/05/hands-on-canonical-aims-for-the-cloud-with-new-ubuntu-one.ars/2

Revision history for this message
Amol (amolmodi) wrote :

It seems to me that there's some confusion as to what the actual problem is because we're actually dealing with two separate issues. The first issue is whether or not Canonical should be using the Ubuntu name on a product which they plan to charge money for. The second is whether or not they should be using that name on a product which is not open-source. Regardless of how you feel about these two issues (personally, I've got no problem with the first, but major reservations about the second), discussing them as if they are one and the same is causing a lot of unnecessary confusion and antagonism.

Revision history for this message
Rotbart van Dainig (rotbart-van-dainig) wrote :

Not quite.

The issue is whether one should use the name of a product for something that isn't said product - at all.

Microsoft did so with it's Windows Live.

visibility: public → private
William Grant (wgrant)
visibility: private → public
Revision history for this message
Scott Evans (vk7hse) wrote :

[IMHO] Everyone has their individual opinion, but to dual in changing the status of this report is just childish to say the least... Please just accept the official changed status and leave it at that. The choice for you to participate or not, lies within you. Not to play games here on Launchpad.

Revision history for this message
José Tomás Atria (jtatria) wrote :

I don't see why we are even discussing the pertinence of this bug. It is clear:

Since Ubuntu One 1.- has commercial intent 2.- is not part of ubuntu 3.- suggests association with ubuntu but has not been approved by the ubuntu community council and 4.- has a name that clearly falls within the list of unaceptable use of the trademark (cfg UbuntuMan)...

Canonical has breached their own Trade mark policy, and if they were a different entity from the trademark owner, they would be subject to legal action.

In other words: obviously they have the *legal right* to do this, but the bug is not about their legal right, is about the breach of the promise that the trademark policy embodies; this is, "to encourage widespread use of the Ubuntu trademarks BY THE UBUNTU COMMUNITY while controlling that use in order to AVOID CONFUSION on the part of Ubuntu users and the general public, to maintain the value of the image and reputation of the trademarks and to PROTECT THEM FROM INAPPROPIATE OR UNAUTHORIZED USE." (emphasis mine).

So canonical should, in the short term, rename the service, and in the long term, transfer effective control/ownership of the trademark to the community, by whatever legal means this requires (notice that this was what the trademark policy was originally for: use was subject to approval by the community council).

Alternatively, Canonical should openly state that they have no intention of continuing to uphold the trademark policy, change its terms of licensing, assert their ownership of the project and stop making false promises. i.e, fuck the community.

There's no middle ground in this, it is, as others have put much more eloquently than me, <a href=http://doctormo.wordpress.com/2009/05/15/ubuntu-canonical-in-trademarks-and-trade/>about who is who’s daddy.</a>

Revision history for this message
AlejandroRiveira (ariveira) wrote : Re: [Bug 375345] Re: "Ubuntu One" name creates confusion

El Fri, 15 May 2009 15:35:39 -0000
Gorgonzola <email address hidden> escribió:

> I don't see why we are even discussing the pertinence of this bug. It is
> clear:
>
> Since Ubuntu One 1.- has commercial intent 2.- is not part of ubuntu 3.-
> suggests association with ubuntu but has not been approved by the ubuntu
> community council and 4.- has a name that clearly falls within the list
> of unaceptable use of the trademark (cfg UbuntuMan)...
>
> Canonical has breached their own Trade mark policy, and if they were a
> different entity from the trademark owner, they would be subject to
> legal action.
>
> In other words: obviously they have the *legal right* to do this, but
> the bug is not about their legal right, is about the breach of the
> promise that the trademark policy embodies; this is, "to encourage
> widespread use of the Ubuntu trademarks BY THE UBUNTU COMMUNITY while
> controlling that use in order to AVOID CONFUSION on the part of Ubuntu
> users and the general public, to maintain the value of the image and
> reputation of the trademarks and to PROTECT THEM FROM INAPPROPIATE OR
> UNAUTHORIZED USE." (emphasis mine).
>
> So canonical should, in the short term, rename the service, and in the
> long term, transfer effective control/ownership of the trademark to the
> community, by whatever legal means this requires (notice that this was
> what the trademark policy was originally for: use was subject to
> approval by the community council).
>
> Alternatively, Canonical should openly state that they have no intention
> of continuing to uphold the trademark policy, change its terms of
> licensing, assert their ownership of the project and stop making false
> promises. i.e, fuck the community.
>
> There's no middle ground in this, it is, as others have put much more
> eloquently than me, <a href=http://doctormo.wordpress.com/2009/05/15
> /ubuntu-canonical-in-trademarks-and-trade/>about who is who’s daddy.</a>
>
  i subscribe what is said in this mail

Revision history for this message
Jan Claeys (janc) wrote :

@Davif in comment #8
Well, obviously they can't rename it to "Canonical One" as that name is already taken:
http://en.wikipedia.org/wiki/Mark_Shuttleworth#Transport

  ;-)

Revision history for this message
Mark Shuttleworth (sabdfl) wrote :
Download full text (8.4 KiB)

A lot of what we have built, in Canonical and Ubuntu, is infrastructure
to handle complex conversations between people with widely different
viewpoints, and to create collaboration between people with competing
interests. We rely a lot on the best things in human nature - a shared
desire to see the world improve, but we also create space for
differences of priority, approach, or interest, and make an effort to
defend against the worst things in human nature.

Open source communities often have intense, happy, fruitful periods of
collaboration between a small group of like-minded people, followed by
explosive detonations and fights as the group grows and natural
differences become more evident. Ubuntu has managed to grow enormously
as a community because we actively invest in ways to address our
differences. For example, some people say a community should use mailing
lists, others believe in web forums, we managed to create effective
leadership and collaboration across both. The real test of collaboration
is not between people who see the world the same way and want exactly
the same thing, it's whether you can create collaboration between
diverse and different groups that really matters.

One of the key potential areas of difference in the Ubuntu community is
about commerce, and the relationship between Canonical, Ubuntu and the
wider commercial and volunteer community that makes up this movement. We
very consciously created BOTH Canonical and Ubuntu, with separate
missions and mandates and organisational structures, to reflect the fact
that there are differences between the project and the company. That's
no accident - it was done deliberately, to make it easier to organise
around for-profit and not-for-profit goals. We didn't want to build
Ubuntu and THEN create a commercial organisation inside it, we wanted to
signal commercial intent and the intertwined nature of Ubuntu and
Canonical from the very beginning. So far, we have done well. The lines
aren't pristine, Canonical and the project overlap tremendously, largely
to the benefit of both. I often meet members of the community who don't
realise the depth of Canonical's investment in their success, but then I
often meet people who are appreciative of the way Canonical engages with
other participants in Ubuntu.

Nevertheless, there are bound to be some flashpoints, and this is
naturally one of them. I'm proud of the fact that we can have a public
conversation that draws on the full breadth of opinions, and I hope we
can draw some good conclusions, shape our plans and accelerate the
creation of the future of Ubuntu. My vested interest is in building a
good community that can achieve everything we want for both Canonical
and Ubuntu.

When people start making wild accusations of aggressive behaviour or
disingenuity, and proposing extreme alternatives of "north pole or south
pole", then a conversation becomes unproductive. In the comment quote
below, I see symptoms of both problems, and ask that we simply not
accept this approach, it's not constructive.

Gorgonzola wrote:
> So canonical should, in the short term, rename the service, and in the
> long term, transfer effective control/ownership ...

Read more...

Revision history for this message
Scott Evans (vk7hse) wrote :

Here, Here... Well put Mark, I thank you for your intervention on this
matter ;)

Scott Evans VK7HSE
Phone: +61362291658
Mobile: +61417586157
Skype: vk7hse
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Revision history for this message
Stefan Nuxoll (snuxoll) wrote :

Mark, I would like to respectfully disagree with you. First, I continue to be amazed at each release that comes out from this project; and while I'm a relatively sideline member of the community and have had my qualms with some decisions that have been made, I've always accepted them begrudgingly or shrugged them off (the new notifications, I'm looking at you). However, I cannot accept the damage using the Ubuntu trademark on a proprietary service brings to community.

Yes, you are the 'daddy' of the Ubuntu project an Canonical itself, there's no argument there. But the role of a parent is to help aid their children in growth and let them go and succeed on their own, with this you are taking the name of your very successful child and using it to promote something that it is not involved in. To me, the Ubuntu name represents the conglomeration of community working together to make better software available freely in all senses to the world; and while I personally have no qualms about proprietary software itself, I think it goes against everything the Ubuntu name stands for.

In the end you have rights to the trademark and are free to do what you will with it, but I personally do not like being associated, as a community member, with a project I have no control over. As is noted above, I am not alone in this; but unlike some others I am choosing to politely debate this here, on another proprietary service you provide *without* using the Ubuntu name.

Revision history for this message
Viper550 (viper550) wrote :

So to get the facts straight:

-Canonical cannot violate its own trademark policy.
-They are contradicting themselves by using their name for propitiatory services
-Everyone is complaining.

Heck, Ubuntu One isn't that much of a good name anyway. Why not find a better name, find an African word for collection or something.

Revision history for this message
michael thompson (michaeldt) wrote :

"Heck, Ubuntu One isn't that much of a good name anyway."

One person's opinion.

Revision history for this message
Viper550 (viper550) wrote :

I'd suggest the name "Nkisi", it's the african word for sacred medicine. If this is going to be branding a suite of services that could enhance the Ubuntu experience, it'd kinda be like medicine, making it better for everyone.

also yes someone made fun of my misspelling of proprietary on IRC already, sorry about that.

Revision history for this message
Anzan Hoshin (anzanhoshinroshi) wrote :
Download full text (8.9 KiB)

2009/5/16 Mark Shuttleworth <email address hidden>

>
> A lot of what we have built, in Canonical and Ubuntu, is infrastructure
> to handle complex conversations between people with widely different
> viewpoints, and to create collaboration between people with competing
> interests. We rely a lot on the best things in human nature - a shared
> desire to see the world improve, but we also create space for
> differences of priority, approach, or interest, and make an effort to
> defend against the worst things in human nature.
>
> Open source communities often have intense, happy, fruitful periods of
> collaboration between a small group of like-minded people, followed by
> explosive detonations and fights as the group grows and natural
> differences become more evident. Ubuntu has managed to grow enormously
> as a community because we actively invest in ways to address our
> differences. For example, some people say a community should use mailing
> lists, others believe in web forums, we managed to create effective
> leadership and collaboration across both. The real test of collaboration
> is not between people who see the world the same way and want exactly
> the same thing, it's whether you can create collaboration between
> diverse and different groups that really matters.
>
> One of the key potential areas of difference in the Ubuntu community is
> about commerce, and the relationship between Canonical, Ubuntu and the
> wider commercial and volunteer community that makes up this movement. We
> very consciously created BOTH Canonical and Ubuntu, with separate
> missions and mandates and organisational structures, to reflect the fact
> that there are differences between the project and the company. That's
> no accident - it was done deliberately, to make it easier to organise
> around for-profit and not-for-profit goals. We didn't want to build
> Ubuntu and THEN create a commercial organisation inside it, we wanted to
> signal commercial intent and the intertwined nature of Ubuntu and
> Canonical from the very beginning. So far, we have done well. The lines
> aren't pristine, Canonical and the project overlap tremendously, largely
> to the benefit of both. I often meet members of the community who don't
> realise the depth of Canonical's investment in their success, but then I
> often meet people who are appreciative of the way Canonical engages with
> other participants in Ubuntu.
>
> Nevertheless, there are bound to be some flashpoints, and this is
> naturally one of them. I'm proud of the fact that we can have a public
> conversation that draws on the full breadth of opinions, and I hope we
> can draw some good conclusions, shape our plans and accelerate the
> creation of the future of Ubuntu. My vested interest is in building a
> good community that can achieve everything we want for both Canonical
> and Ubuntu.
>
> When people start making wild accusations of aggressive behaviour or
> disingenuity, and proposing extreme alternatives of "north pole or south
> pole", then a conversation becomes unproductive. In the comment quote
> below, I see symptoms of both problems, and ask that we simply not
> accept this approach, it's not constructi...

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Revision history for this message
Mark Shuttleworth (sabdfl) wrote :

Anzan Hoshin wrote:
> Is there any intention to make the server side open at some point?
>
There are lots of moving parts. Some of those are already open, some
will end up open, others may not. As far as I can tell there's no data
lock-in on any of the new services (they are all replications of your
existing data which is available offline) and there's no intent to
create such data lock-in.

Mark

Revision history for this message
Corey Burger (corey.burger) wrote :

Lots of moving parts some of which are free != free. So what you are saying is that UbuntuOne is proprietary, when viewed as a whole service.

There is no data lockin with MS Office either. This doesn't make users of MS Office any less locked in.

Revision history for this message
Anzan Hoshin (anzanhoshinroshi) wrote :

2009/5/16 Mark Shuttleworth <email address hidden>

> Anzan Hoshin wrote:
> > Is there any intention to make the server side open at some point?
> >
> There are lots of moving parts. Some of those are already open, some
> will end up open, others may not. As far as I can tell there's no data
> lock-in on any of the new services (they are all replications of your
> existing data which is available offline) and there's no intent to
> create such data lock-in.
>
> Mark,

So then there is the possibility that it will all become free if the
business model will allow for that but you want to keep the situation
flexible until it all becomes clearer financially?

Anzan

Revision history for this message
Savvas Radevic (medigeek) wrote :

Anzan, I don't think this is related with the bug report above. Please stick to the topic or ask questions about ubuntu one: https://answers.launchpad.net/ubunet

 I'd like to chime in and say I disagree with the name "Ubuntu One", it's counter-productive for the application and misleading for the Ubuntu community.
 In the long run, if this project is to become multi-platform and wishes to compete with Dropbox or any synchronizing web/desktop application used over various operating systems, then the name "Ubuntu" should be replaced with something that shows and gives the application a more "cross platform" meaning.
 If it is decided to be changed and if there is going to be community brainstorming about a new name , I'd suggest something that shows storage and sweetness, therefore "Honey pot" or "Honey House" - sweet and sexy. It also has a bunch of meanings (besides the notorious computing meaning). :)

Revision history for this message
Anzan Hoshin (anzanhoshinroshi) wrote :

2009/5/16 Savvas Radevic <email address hidden>

> Anzan, I don't think this is related with the bug report above. Please
> stick to the topic or ask questions about ubuntu one:
> https://answers.launchpad.net/ubunet
>
>
I might be wrong but I thought the Ubuntu One name was felt by some to be
confusing because of perspectives regarding what "Ubuntu" might mean as a
trademark and the issue of free (as in speech/source) and closed (as in bar
is closed but I'll give you a beer and if you want more you're going to have
to get really drunk to stomach the long-term costs to what you want to be
able to do).

So if the intention outright is to keep the server backend closed or at
least major "moving parts" of it locked down then this might make views
regarding trademark use more polarizing than if it is seen as a matter of
exploring various possibilities and models of relationships between open and
closed and mixtures thereof and discovering what works.

Which is why I was asking before for some remark from Mark regarding this in
regards to trademark (and Canonical's trade).

(Regarding jokes about naming, If Mark is the indeed the "daddy" of Ubuntu
does this make him Pere Ubu? Or Ubu Roi? Or saurfl? And if so, is the saurfl
code free?)

Ahem. In any case, I would like to have some sense of how hard or soft the
possibilities might be because that might help to open perspectives from
sides that might feel themselves affronted and allow other directions to be
viewed.

But while I am still typing, another question: Does Ubuntu One have
cross-platform aspirations as a venture? Or is it more a matter of making
the "desktop experience" for Ubuntu users more complete and integrated and
shinier than a polished Apple, for example?

Anzan

Revision history for this message
Matthew East (mdke) wrote :
Download full text (6.7 KiB)

Mark,

Thanks for posting here. I think, as always, your attention to these issues when they arise and the willingness to post detailed explanations demonstrates a commitment to the Ubuntu community which we all appreciate.

However, while you've answered some of those who have commented here so far, I think you've missed the main complaint about Ubuntu One, which is one that I share.

It's not the proprietary nature of the backend, or the fact that it's intended to generate revenue for Canonical, that has caused many of us to feel uncomfortable. It's not even the use of the Ubuntu trademark by Canonical, per se. It's the fact that the use of the trademark in this case, and in this way means that there is a strong association between the site and Ubuntu as a project, and as a result is likely to affect the perception of the Ubuntu community around the free software community. It's clear that there are no legal impediments to the use of the name, because Canonical holds the intellectual property in the name "Ubuntu". However, in my view the name of the site is inconsistent with the spirit of Ubuntu's philosophy and trademark policy.

Ubuntu as a project, among others, has two primary and defining features. The first is a commitment to free software. That means that it stands for some of the essential principles of free software, including the right of a software user to find out exactly what a piece of software is doing to his data. The second is that Ubuntu is a community based project, so that volunteers are able to contribute in any way to its development.

Neither of these features are absolute principles. Both of them come under threat from time to time, and it is the Ubuntu Community Council's job to look after them. In some cases, exceptions can be justified, in particular by reference to other important goals of the project.

In this case, Ubuntu One risks undermining both of these principles. By carrying the Ubuntu name, there is in my opinion a strong risk that it will be confused by some users with the Ubuntu project itself. Incidentally, the use of the word "One" in the name, doesn't go anywhere to putting that confusion right. Users will ascribe to it the same level of trust that they put in Ubuntu, not just for high quality software, but also for openness. They will expect it to be free software, and to be community based. In the first instance, that is misleading.

More worryingly, Ubuntu One will almost certainly affect the perception of Ubuntu as a project. The project will be seen, at least in some degree, as less open. That also happened when Ubuntu decided to use Launchpad as its development management software. But Launchpad is all too clearly a separate project to Ubuntu, and carried a promise that it would be open source in the future, a promise that is now being carried out. I think that the effect of Ubuntu One could be more serious, because it is not clearly demarcated as being a separate project to Ubuntu. This is the first significant time that I'm aware of that a non-free project that Canonical has produced has carried such strong associations with the Ubuntu project itself. (The exception to that is the Ubuntu Tr...

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Revision history for this message
jdaviescoates (josef-uniteddiversity) wrote :
Revision history for this message
Paul Sladen (sladen) wrote :

For reference, the URL in comment 63 is/was a "tweet" containing:

   "jdaviescoates: @sabdfl very disappointing that UbuntuOne is not open. PLEASE make UbuntuOne open source! #openubuntuonenow"

JLR (artirj)
Changed in ubunet:
status: Incomplete → New
Martin Albisetti (beuno)
Changed in ubunet:
status: New → Incomplete
Revision history for this message
aguy (astyguy-deactivatedaccount) wrote :

launchpad = NASA trademark ????

Revision history for this message
Raybuntu (raybuntu) wrote :

Canonical requires that we use Ubuntu instead of Windows because it's free software, but they don't believe in free software. I really feel screwed!!!!! We want free (as in freedom) software!! Open UbuntuOne (and the parts of Lauchpad that will not be opened) and you'll be a good example to the community! You have a chance to make the right decision, don't screw it up ;)

Revision history for this message
Matthew East (mdke) wrote :

Please could those lobbying for Ubuntu One to be free software note that that is *not* what this bug is about. Off-topic comments will cause confusion and dilute the real message of this bug.

Thank you.

Revision history for this message
Brian Burger (bburger) wrote :

Further to Matt's comment, the bug report on UbuntuOne's licensing problems is over here:

https://bugs.launchpad.net/ubunet/+bug/375272

They really are seperate issues, let's try to keep the bug reports seperate too - thanks!

Revision history for this message
misGnomer (petrit) wrote :

I would respectfully disagree with Matthew East's assessment above (comment #67) in the sense that the two issues — either open-sourcing Ubuntu One or simply renaming it to avoid confusion over the established Ubuntu Philosophy and trademark — are both being debated as "bug fix solutions" to this >>"Ubuntu One" name creates confusion<< problem which is unfortunately causing both confusion and some divisions within the Ubuntu community.

The "Ubuntu One" thread in the forums' Community Cafe section exhibits some of the pro and/or con argumentation, or sometimes lack thereof.

http://ubuntuforums.org/showthread.php?t=1163493

I hope both sides of the argument will be cordially (I wouldn't expect anything less) but also thoroughly debated at the upcoming Jaunty UDS.

Of course in the end everyone agrees that the trademark owners, Canonical Ltd., have the right to proceed in any way they choose to and that the ordinary members of the community will likewise need to assess the situation based on possible changes in future direction.

Revision history for this message
Niels Egberts (nielsegberts) wrote :

As a user I like the fact the Ubuntu in the name, it suggests that it will work wonderful with my OS. And as long as the client is opensource and there is no a vendor lock-in, I'm happy.

There is offcourse the Ubuntu promise, but I'm fine with it when it only applies to the operating system.

Revision history for this message
David D Lowe (flimm) wrote :

Dear Mark Shuttleworth,

as always, you're handling controversy with tact and patience. I was proud to have you as the SABDFL when Launchpad's licensing and Firefox's EULA were issues, I think you handled them well. According to the Ubuntu Code of Conduct, you're expected to be perfect and so far you have been (as far as Ubuntu is concerned, IMHO). I trust you to make the right decision concerning Ubuntu One, even if it's one I don't like.

I have read your comment in this bug report and I still have a few questions:
Do you consider Ubuntu One a part of Ubuntu?
Do you feel that the name "Ubuntu One" ties the product to Ubuntu intimately?
Do you feel that community is the focus of Ubuntu?
Do you feel that the community is or will be as significantly involved in Ubuntu One as in Ubuntu?
Do you feel that Ubuntu One fully meets the Ubuntu philosophy and the Ubuntu spirit, without resorting to the special rights Canonical has in owning the trademark?

You don't have to give simple yes or no answers to these questions, I'm not trying to trick you into anything here. I'm trying to understand exactly how this bug is (or is going to be) closed.
If I were to answer the questions, I'd say no, yes, yes, no and no, but I'm not the daddy, am I? ;)

Yours, etc

Revision history for this message
José Tomás Atria (jtatria) wrote :
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Mark:

I'm not necessarily advocating a fundamentalist position in either direction. I don't think that you should derive that from the tone of my message, and I apologize if my use of language convened that idea.

I agree with you, as I believe that the most interesting solutions are usually the innovative ones, and sometimes this entails a new look to a debate to incorporate a nuanced middle ground that leaves every one happy.

I too believe that this nuanced solutions, and the possibility of having this discussions openly is what makes Ubuntu a great community to be part of (Having our own SABDFL participating in this discussions is invaluable).

BUT, the problem, and the whole point of my previous comment, to put it in your terms, is that the nuanced solution that was reached to the delicate problem of the relation between Canonical and Ubuntu was, to a great extent, the Trademark Policy, and its relation to the Ubuntu promise and philosophy.

And this solution was in the form of a promise by Canonical to use the name ubuntu for certain things only, and specifically, not for things that are not ubuntu, are not part of ubuntu, and have clear commercial intent (which canonical has all the right to produce and develop, of course).

In naming your cloud computing service "Ubuntu One", you broke that promise. We can find an innovative, interesting, nuanced middle ground solution for the future relation of Canonical and Ubuntu (again, as we had already done so with the tm policy), but before that, there's a decision to be taken, and this decision is of a binary, no middle ground nature: keep the promise by renaming the service, or declare the promise null and void and negotiate a new deal between canonical and ubuntu, all future nuances and middle ground solutions notwithstanding.

Since you are the daddy (ok, not the best choice of words, I retract), this decision is probably yours only, but bear in mind that the trust of the community in the free nature of the Ubuntu operating system rests in nothing more than a similar promise.

Apart from that, I endorse what Matthew East said in his comment (https://bugs.launchpad.net/ubunet/+bug/375345/comments/62), particularly

Matthew East wrote on 2009-05-17:
> I think that some consultation should have taken place with the Community Council about the potential ramifications
> of the name of the project prior to its beta release. It must have been foreseeable that it would cause offence in some
> quarters. Had the issue been raised earlier with the Community Council, issues would have been avoided, because
> even if the Council had decided that the name is acceptable, it could have issued a statement explaining its reasons,
> and I think the Ubuntu community would have appreciated the consultation. Or, if a name change had been the
> conclusion, it could have been put in place prior to the public beta. As it is, the Community Council will be discussing
> the issue somewhat after the event, and any change of name will be much more difficult now that the name is "out
> there" in the technology press. I still think it's the right choice though, myself.

Specifically, if the council had decided tha...

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michael thompson (michaeldt) wrote :

I feel I must correct something which a lot of people seem to be missing.

"And this solution was in the form of a promise by Canonical to use the name ubuntu for certain things only, and specifically, not for things that are not ubuntu, are not part of ubuntu, and have clear commercial intent (which canonical has all the right to produce and develop, of course)."

The trademark policy DOES allow for commercial use of the Ubuntu trademark. It's under the section titled:

Restricted use that requires a trademark license

Please, stop saying that they have violated their own policy. The policy clearly states that commercial use may be permitted in certain circumstances, i.e you need a licence.

"Permission from us is necessary to use any of the Trademarks under any circumstances other than those specifically permitted above. These include:

    * Any commercial use."

Revision history for this message
José Tomás Atria (jtatria) wrote :

@michael thompson:
that's a technicality, I have already agreed that it is absurd to say that canonical has violated its own license. I have repeatedly said that this is not a legal issue. Canonical OWNS the trademark, they have all the legal right to use it for whatever they see fit, or license it to whomever they see fit.

They also have the legal right to drop all GPL licensed code and turn ubuntu into a propietary OS, mind you.

This is not a court of law.

the issue is:
if its called Ubuntu,
(everyone would logically think that) it is part of ubuntu.
ubuntu must conform to the ubuntu philosophy,
ubuntu one does not.
stop calling it ubuntu one, or make it part of ubuntu properly (ie, open source it, etc etc).

or redefine what "ubuntu" means, in the context of free software, which means redefining what the "ubuntu community" is.

Revision history for this message
michael thompson (michaeldt) wrote :

@José Tomás Atria

With all due respect, you misread my comment. I was not commenting on any 'legal' issues. I was simply pointing out that there is a trademark policy which is shown online and which clearly allows commercial use. Whether or not you agree with what Canonical has done is irrelevant.

Your comment said:

"BUT, the problem, and the whole point of my previous comment, to put it in your terms, is that the nuanced solution that was reached to the delicate problem of the relation between Canonical and Ubuntu was, to a great extent, the Trademark Policy, and its relation to the Ubuntu promise and philosophy.

And this solution was in the form of a promise by Canonical to use the name ubuntu for certain things only, and specifically, not for things that are not ubuntu, are not part of ubuntu, and have clear commercial intent (which canonical has all the right to produce and develop, of course)."

However, this is not correct. The policy does allow for commercial use. Again whether or not you agree with this is a different issue. But the fact remains, it does allow it.

The problem is that Canonical are being accused of breaching the policy when that is not the case. The second problem is that a lot of people are reading these comments and then simply repeating them without checking whether they are in fact correct. Hence, many people are effectively slandering Canonical through their own ignorance. And continued usage of this statement here is only making things worse.

Again, the legality of all this is not the issue. The policy does allow commercial use and thus Canonical have not violated their own policy and as such have not "broken their promise," as you put it, in this respect.

Revision history for this message
João Pinto (joaopinto) wrote :

@michael thompson,
José Tomás may have used the wrong words when he mentioning "trademark", but if you read the entire comment you will understand that is intent was to refer to the Ubuntu philosophy (!= trademark).

The reference documentation for this bug is:
http://www.ubuntu.com/community/ubuntustory/philosophy
AND NOT http://www.ubuntu.com/aboutus/trademarkpolicy

I would also recommend you to read the http://www.ubuntu.com/community/conduct , you may find of special interest the "Be respectful." section.

Thanks

Revision history for this message
michael thompson (michaeldt) wrote :

@João Pinto

I don't see how to interpret that comment any other way. If you read the paragraphs I was refering to, the trademark policy was explicitly mentioned. If the reference was to something else then quite frankly the mention of the trademark policy is not needed.

With regards to your final comment:

"I would also recommend you to read the http://www.ubuntu.com/community/conduct , you may find of special interest the "Be respectful." section."

your attempt at attacking me personally adds nothing to this debate. Thanks.

Revision history for this message
Art Gibbens (art-gibbens) wrote :

Both individuals and organizations may have the right to do something. However, that does not make it the right thing to do.

Frankly, I'm a drive-by observer in this whole affair and it doesn't affect me in any way - didn't even know there was this discussion an hour ago.

Power corrupts and absolute power corrupts absolutely. Any organization can become self-serving if the vigilant give up.

And as painful as it may be to walk away, sometimes it is the only recourse - and in the end everyone involved loses.

Been there, done that.

Revision history for this message
thebrotherofasis (libardoab) wrote :

Well, as I member of the Ubuntu community, I don't have any complaints to see Canonical using Ubuntu's name to offer a product of their own. I don't feel offended at all, for I feel Canonical as actually one of the most valuable members of the Ubuntu Community.

I feel no abuse of power, nor think they want to take advantage of the Community.

On the contrary, I feel grateful to have such a honest and commited company behind the OS that I use and that I promote using.

I don't see why people get offended as a community to see Canonical using their name. I feel Canonical is part of our community, and I agree with Mark in that even if diverse, both really share our values of freedom.

Contrary to those who disagree with Canonical using Ubuntu's name to offer a commercial service, I think that if Canonical can find of any use using Ubuntu's name... well, serve yourself. The more you (Canonical) can grow commercially, the more resources they will have to continue contributing to the development of Ubuntu.

Ubuntu needs Canonical, and I trust them and thank them for what they do. They're good guys.

Let's not let our fears against dicatorships and abuse of power fold our eyes and prevent us from seeing that there can be people, who in spite of being in power, work for the good of all.

I believe in Canonical, I respect the company, and hope they can continue growing financially and supporting us, the Ubuntu Community.

It's like they say: you can't just live out of love... with an empty wallet. Let's be realistic, and accept the possibility that both worlds need each other, and can coexist and grow at the same time.

Good luck with this Mark, and Canonical.

Revision history for this message
jhfhlkjlj (fdsuufijjejejejej-deactivatedaccount) wrote :

I feel that I will agree with thebrotherofasis. Canonical has done a wonderful job with Ubuntu, and Mark really is the daddy of it all. Because of the wonderful philosophy of open-source software, one could always fork Ubuntu into another OS, so if Canonical went raving mad and started entering code that would eat our babies, the entire community could just switch support over to Linux Mint or something. Just think of Firefox and Iceweasel.

I support Mark, and I really wonder what'll happen when he's gone. How do you replace him?

Revision history for this message
Dan Kegel (dank) wrote :

"Foo One" is a brand that has been tried before; see
"Sun One" http://en.wikipedia.org/wiki/Sun_ONE
and "Netscape One"
http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/24294

In both cases, it sank without a trace. My guess is
that marketing types who have an inflated idea of
their company's importance are drawn to the "Foo One"
brand idea. They soon find that the rest of the world
finds the name stuck-up rather than attractive.

Leave this brand idea to Air Force One and Big Red One. It makes sense there.

Revision history for this message
Anzan Hoshin (anzanhoshinroshi) wrote :

I believe that a Community Council meeting was held this morning (last week's was postponed) and this subject was on the agenda. I am unable to find the log however.

I've looked here: https://wiki.ubuntu.com/MeetingLogs/CC and from there here:
http://irclogs.ubuntu.com/2009/05/ and then to: http://irclogs.ubuntu.com/2009/05/25/

If someone could post a link to the meeting log I think that would be useful and I would be grateful.

Revision history for this message
Paul Sladen (sladen) wrote :
Revision history for this message
Anzan Hoshin (anzanhoshinroshi) wrote :

Just to keep up to date:

Community Council meeting on Ubuntu One:

http://irclogs.ubuntu.com/2009/06/02/%23ubuntu-meeting.html

Starts @ 22:52 sladen [TOPIC] Ubuntu One. Brand issues - followup.

Revision history for this message
Savvas Radevic (medigeek) wrote :

> Just to keep up to date:
> Community Council meeting on Ubuntu One:
> http://irclogs.ubuntu.com/2009/06/02/%23ubuntu-meeting.html

Once more, they've put it off. I believe that the whole conversation
can be "summarized" (in my point of view) in these few lines:
23:12 sabdfl there's no upside to a naming contest - the name is
settled. what would be useful is a broader discussion of boundaries in
the area of services rendered from the cloud to the desktop
...
23:14 mdke what concerns me most is sabdfl's "the name is settled" statement
...
23:15 sabdfl mdke: we've had several weeks of discussions on the
bugtracker, and a CC meeting on the topic, and there hasn't been an
argument that I warrant sufficiently compelling to change course on
...
23:16 sabdfl mako, mdke, i understand that you feel this way. it was
an open question when we started the discussion, there are no new
arguments today
(and the "U1" and u1.ubuntu.com name as default)

However, there is the "U1" naming suggestion. It is one of the most
elegant and "doable" suggestions, the discussion could proceed if Mark
would accept the idea of changing the name first.

There have been dozens of suggestions and arguments, I doubt none of
them are accepted. How many users, contributors and members should
complain in order to state this as "enough" reason to change the name?
Most dictators in the history tried to please the people so they don't
rebel. :)

Moreover, if the Ubuntu One is accepted, there will be people
complaining about it, when for example the trademark team complains
about the use of *buntu on some product or website. Yes, I know
Canonical has every right to do this, but it's not included with the
moral handbook, the way I was "raised" in the open source community.

If this goes through, what's the next step? Ubuntu CE (Commercial
Edition) with adobe flash, mp3 and dvd playback pre-installed? That
surely doesn't seem to break the "Ubuntu" promise, since it would be
"Ubuntu CE", right? Then the free version of Ubuntu would fade away
and we'd get stuck with an unstable Ubuntu and a stable paid version,
pretty much like elive developers do. I know I'm exagerating, but
would such actions be doable and expected in the spirit of "Ubuntu
anything"?

Revision history for this message
Tom Arnold (g0tt) wrote :

Maybe I will come across as someone with "a pitchfork and regrets in the morning", but I still don't get a few decisions.

I can see there are a few issues here.

1. The name: It obviously creates confusion for some people and it will most certainly be ammunition for all the Ubuntu/Canonical bashers. Which the community has to deal/live with.
2. The commercial side. I don't see the big issue other than with the current name it kind of contradicts the Ubuntu promise (maybe only if you don't look too closely but still ..)
3. The closed source nature of the server side. I don't really get why it has to be closed source. If for example file sharing with friends only works if you login through Canonicals login servers than the solution with the most users will be the most popular. It will be hard for competitors to use the code and offer a similar experience. Or is the login and sharing federated?
And anyways I think Mandriva has its own solution. Novell/Red Hat are unlikely to offer it. Fedora even more so. So why exactly does it have to be closed? Understandable reasoning for that decision would be cool.
Debian or some other big FOSS project might get a few EC2 hosts for free to give to devs. Where is the harm in that?

Landscape being closed I can understand, U1 not so much.

BTW: I read all the IRC logs and liked the "Would you think KDE One is a service from Nokia?" question, which as far as I can see was dodged a few times. It might not be 100% applicable here, because KDE owns its own trademark and Nokia "only" provides Qt + a few devs (or just Aaron IDK) but an answer would have been nice nonetheless.

Revision history for this message
Elliot Murphy (statik) wrote :

Since the name is not changing, setting once more to wontfix.

Changed in ubunet:
assignee: nobody → Elliot Murphy (statik)
status: Incomplete → Won't Fix
Revision history for this message
Vanishing (vanishing) wrote :

Is this even a bug?
I don't think the name "Ubuntu One" creates any confusion...
+1 for won't fix.

Revision history for this message
Paul Sladen (sladen) wrote :

Politely revert "Won't Fix;, it's listed for the next CC (courtesy of Silbs):

  https://wiki.ubuntu.com/CommunityCouncilAgenda#General%20Agenda%20Items%20and%20Proposals

Changed in ubunet:
status: Won't Fix → Incomplete
Revision history for this message
Paul Sladen (sladen) wrote :

Politely revert "Won't Fix", it's listed for the next CC (courtesy of Silbs):

  https://wiki.ubuntu.com/CommunityCouncilAgenda#General%20Agenda%20Items%20and%20Proposals

Revision history for this message
Paul Sladen (sladen) wrote :

Additionally assign to 'Ubuntu' as this is where the concerns originated.

Changed in ubuntu:
importance: Undecided → Medium
status: New → Confirmed
Revision history for this message
Savvas Radevic (medigeek) wrote :

> Is this even a bug?

It concerns a project (ubunet) and its naming of a program that is
part of it (ubuntu one). I believe it is correctly reported as a bug.
:)

Revision history for this message
Mark Shuttleworth (sabdfl) wrote :

The issue from Silbs is the domain move to one.ubuntu.com, which is
orthogonal.

Mark

Revision history for this message
Paul Sladen (sladen) wrote :

Mark: thanks for that clarification; I've restored the previously overwritten agenda item that /was/ covering those issues.

  https://wiki.ubuntu.com/CommunityCouncilAgenda?action=diff&rev2=1387&rev1=1386

Revision history for this message
Jeremy Bícha (jbicha) wrote :

I strongly believe that there is a significant problem with the open-source client being named ubuntuone-client. I think that Mark Shuttleworth with good reason wants a way for Ubuntu to make money. If Fedora were to integrate Ubuntu One, Canonical could gain additional customers and funding but I highly doubt that Fedora would integrate a Ubuntu product so obviously into their distro...for the same reason that Ubuntu likely wouldn't have "Fedora Movie Editor" by default (I suppose Fedora could rename their version of Ubuntu One as Fedora One but I think people wouldn't be happy...) but Fedora & Ubuntu do borrow technology from each other.

Suggestion: Call the open-source stuff something more generic...for instance u1 or ubunet. Continue to call the service provided by default in ubuntu-desktop Ubuntu One (like file-roller is Archive Manager). Consider how Fedora or Mint or whoever can provide the client with Ubuntu as a provider.

Revision history for this message
Robert "DocSalvager" Watson (robertcwatson) wrote :

I think something profound is happening here.

The views expressed in this thread illustrate a fundamental redefining of the relationship between a business and its customers.

By intent or not, Mr. Shuttleworth has created a company with a truely symbiotic relationship to its customers. This issue rises from a clash between the traditional commerce-centric view and this developing symbiotic view where any party that significantly effects the success of the other must be considered least a conflict cause both to fail.

Canonical would cease to exist without the Ubuntu Community and the Ubuntru Community would morph into another Linux distro (U-No?) if Canonical failed.

The decision to create Ubuntu One and use that name feels like one promoted by commerce-centric thinking where the vast majority of Canonical customers -- The Ubuntu Community -- are not really thought of as customers since we don't produce direct revenue, but rather as a massive public relations campaign. The "free" TV programming whose real business purpose is to sell the products in the commercials?

On the flip side of this inseparable relationship, I have no doubt that Ubuntu could not have risen to its nearly dominant market position in the community of Linux distros without the hard work that the drive for commercial success has brought.

Ubuntu One has caused many in the Ubuntu Community to feel betrayed by our leaders. Rules of behavior were set down by those leaders and then ignored by them when they became an obstacle to profits.

The pact in its simplest form is...

... Ubuntu, and anything bearing the text "ubuntu" or close variation of it, is free.

... Canonical and anything bearing the text "canonical" or close variation of it, is commercial.

To keep credit where it is due, my own submission to the name game is...
... "Canonical One"

With the tag line...
... "from the makers of Ubuntu"

Robert

Elliot Murphy (statik)
Changed in ubuntu:
status: Confirmed → Invalid
Changed in ubunet:
status: Incomplete → Won't Fix
Paul Sladen (sladen)
Changed in ubuntu:
status: Invalid → Confirmed
Revision history for this message
Paul Sladen (sladen) wrote :

Set to "Needs info"... if after 60 days, no comments are made, it'll be closed automatically.

Changed in ubunet:
status: Won't Fix → Incomplete
Revision history for this message
Dan Kegel (dank) wrote :

Paul, I'm not a fan of the name, but at this point I think you're beating a dead horse...

Revision history for this message
Paul Sladen (sladen) wrote :

Dan: I don't recall opening this bug report.... nor do I recall commenting on it in a way that is either for, or against. Other people volunteered their time to Improve Ubuntu/Ubuntu One and did so. In my prior comments above, I have not (I believe) attempted to pass any judgment on its value, nor have I wished to.

What I *did* [pro-actively] do was to forward it to a more suitable forum---this is bug report covering a social issue, not a technical one; social issues are not generally solvable with technical solutions, and bug trackers are primarily suited to technical issues. I was finding the status fight unpleasant to watch from across the street three months ago, and the status-quo during that time has remained sufficient to break the cycle of back-and-forth Confirmed/Won't Fix.

Dan: When people are upset, I can bribe them with ice-cream; but I'm stuck on how to make everyone here happy (including developers with this damned report stuck in their bug lists). What would you (constructively) recommend doing in a way that does not seek to pass judgment on its merits?

(Sadly, the worsening global economic downturn has affected the supply of expired steeds and lead to a shortage!).

Revision history for this message
Matthew East (mdke) wrote :

Paul: I think Dan is right, the bug should be closed as Won't Fix. The Community Council has discussed the issue and although I was in the minority on the decision and wasn't happy with the process, the ultimate decision is that the name stays and there is no possibility of it staying. Out of respect to the project developers, I'd suggest the bug be put to bed.

Revision history for this message
Paul Sladen (sladen) wrote :

Matthew: Indeed, if you (as one of the proponents of the issue) are willing and comfortable with closing the bug now, then I would recommend doing so---it would solve an impasse in the way that corporate closure cannot; and the item can finally be removed from the CC agenda.

Revision history for this message
José Tomás Atria (jtatria) wrote :

I just wanted to chip in with a +1 to Matthew. I was (am?) one of the
more vocal critics of the name decision, and stated my position in
very strong terms above (something i later apologised for), but I too
think that the whole point of the bug report was to submit the issue
to the sanction of the community council. Since the CC discussed it
and reached a solution, even one that i personally don't agree with, i
think the bug report should be closed.

You can't win 'em all, and i think that community is very much about
accepting things even when they don't go your way.

just my two cents...

On Sat, Aug 15, 2009 at 11:15 AM, Paul Sladen<email address hidden> wrote:
> Matthew: Indeed, if you (as one of the proponents of the issue) are
> willing and comfortable with closing the bug now, then I would recommend
> doing so---it would solve an impasse in the way that corporate closure
> cannot; and the item can finally be removed from the CC agenda.
>
> --
> "Ubuntu One" name creates confusion
> https://bugs.launchpad.net/bugs/375345
> You received this bug notification because you are a direct subscriber
> of the bug.
>

--
entia non sunt multiplicanda praeter necessitatem

Revision history for this message
Allan Nordhøy (comradekingu) wrote :
Download full text (4.3 KiB)

Take suggestions and put up a vote in the forums.

2009/8/15 José Tomás Atria <email address hidden>

> I just wanted to chip in with a +1 to Matthew. I was (am?) one of the
> more vocal critics of the name decision, and stated my position in
> very strong terms above (something i later apologised for), but I too
> think that the whole point of the bug report was to submit the issue
> to the sanction of the community council. Since the CC discussed it
> and reached a solution, even one that i personally don't agree with, i
> think the bug report should be closed.
>
> You can't win 'em all, and i think that community is very much about
> accepting things even when they don't go your way.
>
> just my two cents...
>
> On Sat, Aug 15, 2009 at 11:15 AM, Paul Sladen<email address hidden>
> wrote:
> > Matthew: Indeed, if you (as one of the proponents of the issue) are
> > willing and comfortable with closing the bug now, then I would recommend
> > doing so---it would solve an impasse in the way that corporate closure
> > cannot; and the item can finally be removed from the CC agenda.
> >
> > --
> > "Ubuntu One" name creates confusion
> > https://bugs.launchpad.net/bugs/375345
> > You received this bug notification because you are a direct subscriber
> > of the bug.
> >
>
>
> --
> entia non sunt multiplicanda praeter necessitatem
>
> --
> "Ubuntu One" name creates confusion
> https://bugs.launchpad.net/bugs/375345
> You received this bug notification because you are a direct subscriber
> of the bug.
>
> Status in Ubunet: Incomplete
> Status in Ubuntu: Confirmed
>
> Bug description:
> The usage of the word Ubuntu in the context of "Ubuntu One" is inconsistent
> with the Trademark Policy outlined at
> http://www.ubuntu.com/aboutus/trademarkpolicy
>
> Specifically of note are the following:
>
> "The objective of the Ubuntu trademark policy is to encourage widespread
> use of the Ubuntu trademarks by the Ubuntu community while controlling that
> use in order to avoid confusion on the part of Ubuntu users and the general
> public, to maintain the value of the image and reputation of the trademarks
> and to protect them from inappropriate or unauthorised use."
> The danger of confusion among users and the general public about whether
> this new service is part of or associated with Ubuntu is extremely high.
>
> "there is no commercial intent behind the use"
> The service has clear and stated commercial intent.
>
> "what you are referring to is in fact Ubuntu. If someone is confused into
> thinking that what isn't Ubuntu is in fact Ubuntu, you are probably doing
> something wrong"
> The service is not Ubuntu and has no association with Ubuntu as a product
> or community. It merely runs on and works with Ubuntu, on equal footing
> with other applications like Apache, Firefox, or an Ubuntu user's blog.
>
> "there is no suggestion (through words or appearance) that your project is
> approved, sponsored, or affiliated with Ubuntu or its related projects
> unless it actually has been approved by and is accountable to the Ubuntu
> Community Council"
> I am not aware of any such approval or even discussion by the Community
> Council at this time.
>
> "If you are p...

Read more...

Revision history for this message
Matthew East (mdke) wrote :

I've closed the Ubuntu task as per comments 100-102. I don't seem to have permission to mark the ubunet task as "Won't Fix", but perhaps someone else can take care of that.

Changed in ubuntu:
status: Confirmed → Won't Fix
dobey (dobey)
Changed in ubunet:
status: Incomplete → Won't Fix
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