Comment 1 for bug 1410529

So what?
Stellarium on Windows is started by double-clicking its icon.
If you want to do something else, you must know: Stellarium.exe must be started from its directory so it can find its data.
Also the link is configured so that its working directory is the Stellarium folder.
You created a problem for yourself and already mentioned the (trivial) solution. You can also write a .bat file, equally simple.